Social Media Manager (LinkedIn)

Position description

Consulting contract (Short-term technical assistance)

Period of Performance

April 2025 through October 2025 (extendable for up to 1 year at a time following an initial 6-month trial period)

Location & Time Zone

Remote. The consultant will occasionally participate in virtual meetings during Eastern US business hours, Monday-Thursday. (Full-time GKI personnel have a 4-day workweek and do not work on Fridays.)

Rate/Level of Effort (LOE)

$45-60 USD per hour. Rates are negotiable based on market rate and level of experience. LOE is 5 hours per week or no more than 20 hours per month.

Reports To

GKI Communications Lead

Application Deadline

Open until filled, our team will begin reviewing applications in April 2025 and aim to have a contract in place by the end of April 2025.

About GKI

Global Knowledge Initiative (GKI) is a US-based nonprofit organization with a mission to activate collaborative networks globally to deliver the innovative solutions needed to build more resilient systems. At GKI, we believe in the power of words and strive to create tangible, practical, community-focused, and inspirational messaging. We actively pursue curiosity and reflection while sharing our learnings and knowledge. We know people are the most important ingredient for transformational change, and together with our dynamic network of funders, stakeholders, influencers, practitioners, talent, amplifiers, and changemakers, we are able to deliver greater impact. See more at https://globalknowledgeinitiative.org/.

Assignment Overview

GKI seeks a part-time consultant to start in April 2025 to develop clear, concise, and consistent messaging, visualize information in compelling ways, and engage audiences in different ways. The candidates selected for this role will work with our Communications Lead to maintain GKI’s LinkedIn presence. The position will initially run for 6 months but may be extended should that meet the needs of both GKI and the consultant.

Responsibilities

• Proactively manage the digital media pipeline, development, and distribution for GKI’s LinkedIn account.
• Produce and publish posts (2x per week) on GKI’s LinkedIn. The posts (i.e., announcements, updates, reshares, etc.) will follow GKI’s style guide and be drafted from various content sources (organizational thought leadership, program materials/products, etc.).
• Ensure that the posts go through the necessary approvals before they are published.
• Ensure GKI’s brand, content, and presence are consistent and optimized.
• Monitor and react, when appropriate, to engagement with GKI’s LinkedIn posts.
• Measure results of engagement using LinkedIn Analytics, providing actionable insights to inform improvements to future content.
• Partner with GKI’s Communications Lead and teams to funnel the pipeline.

Qualifications

• Any combination of volunteer, academic, and/or professional experience consistently with communications, marketing, social media management, and/or digital media.
• Demonstrated proficiency in managing a LinkedIn business account including knowledge of of LinkedIn strategy, tactics, and tools.
• Exceptional skills in project management, communication, and writing (including copywriting and editing).
• A creative with empathetic mindset that knows how to foster audience engagement and meet accessibility needs.
• Adept at using graphic design software (Canva, Adobe, etc.)
• A self-starter who is organized, able to operate independently, and has excellent time management.
• Fluency with remote work collaboration tools like Google Workspace, Slack, and Monday.com.

Nice to Have

• Experience managing social media for nonprofits and/or organizations working in international development.
• Familiarity with systems thinking, design thinking, collaborative and/or participatory approaches to use/come up with the right keywords and hashtags.

Application instructions

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